The modern age of digital marketing sees the need for visuals as an indispensable aspect of engaging the audience, narrating stories, and creating brand identity. The world is transforming with the help of AI powered tools for creating image and video and marketers can also create top notch content in no time. If you are not using them to make kopiyka visuals or for video editing in a glitch all these are the gotten haves in a digital marketer tool belt. In this article, we will take a closer look at the best 10 AI tools you can use to create images and videos as a part of your digital marketing campaigns and create a unique place in the competition.
1. DALL·E 2
DALL·E 2 is a new generation image generator AI from Open AI. From inputting a text prompt, users can create high-quality customized pictures. A great tool for digital marketers who need to create unique graphics that align with brand messaging without depending too heavily on design software or stock images.
DALL·E 2’s versatility means that marketers can create visuals for anything from social media posts and website banners to ads and blog graphics. It is an essential tool for anyone working in the digital marketing field as it can scale images of any level of complexity and vibrancy.
2. DeepAI
DeepAI is yet another powerful AI platform and text to image generator that provides different tools for image generation and image improvement. Its most challenging instance is the Image Generator, which creates a personal photograph based on verbal narrative. This tool is great for marketers that need original images for their marketing campaigns, instead of using stock imagery.
DeepAI also has another tool, Deep Dream, that can repurpose a pre-existing image into a surreal, dream-like image. This is a great choice for marketers who want to make their content eye-catching and artistic, standing out on social media or anywhere else.
3. Runway
Runway is an AI-powered tool that aims to help create video content. It includes a substantial Video Editing Suite with AI that automates time-consuming tasks such as scene transitions, color correction, and background removal. Runway’s advanced tools enable marketers to produce professional-quality videos quickly and easily, whether for social media, ads, or website usage.
Aside from video editing, Runway also offers AI-powered effects, motion graphics, and templates that can assist in producing visually attractive content. It is an invaluable resource for companies seeking to develop high-quality video content without the expense of a full production team.
4. Canva
Canva is an all-time favorite tool using with AI, which is easy to make images and videos with or without experience in design. The Magic Resize feature automatically resizes designs for different platforms, giving users peace of mind that everything will look perfect on social media, websites, and ads.
Canva Assistant, also AI-powered, recommends design elements according to the user’s preferences and the content the user is creating. It also comes with many pre-made templates and stock images, allowing businesses to design attractive visuals fast and cheaply.
5. Synthesia
Synthesia is an AI video generation platform that allows marketers to make videos with AI avatars. Users can enter text into the platform, and the artificial intelligence will create a video with an avatar reading the script in several languages. Now, this is a great tool for businesses wanting to create customized videos, including product demos, explainer videos, or training manual.
This makes Synthesia particularly useful for international audiences, as it supports multiple languages. By removing the requirement for human presenters, it provides a scalable, cost-effective means of producing professional video content.
6. Pexels AI
One of the biggest free stock images and videos resource out there, Pexels has its own Pexel AI tool that makes the searching process simpler by using AI to recommend the most relevant content according to the queries made by the user. Whether you are looking for images, videos, or illustrations for your blog posts, social media campaigns, or ads, Pexels AI helps you discover high-quality content faster and even at a larger scale.
The platform’s context-based AI search finds the most suitable visual that fits your campaign. Pexels AI tool is an incredible editor for marketers/creators that need to add stock visuals to their content.
7. Magisto
Magisto is a video creation platform that has AI helpers that will do a whole lot of magic in creating your video. Users upload raw footage, then select a theme and leave it to Magisto’s AI to analyze the content, adding transitions, music and text overlays to produce a polished final product.
Magisto offers digital marketers a fast and effortless way to create high-quality video content to share on social media, advertisements, and promotional campaigns. Marketers who have little to no video editing experience or time to spare find the AI’s ability to break down and edit video content extremely useful.
8. Descript
Descript is a drag and drop video and audio editing tool that utilizes AI-powered transcription technology for faster editing. So with Descript, instead of digging into a video editing tool, marketers can just edit the transcript, dramatically cutting down time spent on editing. In addition, Descript’s AI can automatically generate captions, a key factor for accessibility and engagement on services such as YouTube and social media.
Descript’s Overdub feature lets users fix voiceovers with text— and the AI will create the audio. When paired with the latest advancements, these automation tools give marketers a leg-up by making it easier to create polished videos without spending hours behind a screen.
9. Fotor
Fotor is the AI photo editing and graphic design tool that makes it easy for marketers to create beautiful images for social media, websites, and ads. It has an user-friendly interface packed with features including AI-based tools for automatic background erasure, one-click image polishing, and quick template-based design generation.
Fotor’s AI tools also offer capabilities for collages, product mockups and promotional banners. Fotor is an ideal solution for digital marketers that must build high-quality graphics with ease and speed and as fast as possible.
Conclusion
The introduction of Ai tools in digital marketing has made it easier to create images and videos for your campaigns quickly becoming new high-quality content in real-time. The 10 AI tools above can help you create unique visuals, automate video editing tasks, streamline your content creation process, save time, and develop valuable marketing materials.
Regardless of whether you are a small business owner wanting to create social media content, or a large corporation with a need for scalable video production on-demand, these AI tools have you covered. By using AI in your digital marketing efforts, you can get a competitive edge and provide visually impactful content to your readers.